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Doom media kit

Company information, logos, and illustrations for covering Doom Insurance.

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Overview

About Doom

Doom Insurance helps people and their chosen AI agents research personal and business insurance. Its public coverage directory brings together 40 insurance categories and the information insurers commonly ask for, giving people a practical starting point for understanding coverage and preparing their questions.

Personal and business coverage

The directory covers everyday personal needs such as auto, homeowners, renters, health, and life insurance, alongside business categories such as general liability, commercial property, workers’ compensation, professional liability, and cyber insurance. Each category outlines common topics an applicant may need to discuss. Requirements vary by person, business, location, product, and insurer.

People and their AI agents

People can explore Doom on their own or use an AI agent to help organize their research. Doom’s approach puts the person in control of the task, the information they share, and the decision to proceed. An agent should explain why information is needed, ask the person to review important details, and obtain approval before sharing information or starting a request. Browsing the directory does not authorize an agent to act or send insurance details to a provider.

Brokers, insurers, and agent developers

Doom invites brokerages, insurer teams, and AI-agent developers to register their professional contact details and coverage interests for review. Its broker-facing work focuses on lead generation for people researching coverage, including shoppers who use AI agents. Brokers bring their own expertise, licensing, and carrier appointments to advice, quotes, and placement. For insurers, Doom describes the practical considerations of agent-assisted shopping, including infrastructure fit, applicant authorization, application completion, and renewal prospects. AI-agent teams can register their interest and describe how they plan to use Doom.

Research and professional registration

The website provides general insurance research and professional registration. It does not underwrite insurance, provide personalized insurance advice, sell policies, issue quotes, accept or transmit insurance applications, or bind coverage. It does not expose an agent API or automatically match shoppers with a provider. Professional registration does not establish an insurer referral relationship, deliver leads automatically, authorize contact with shoppers, or share client information. People decide whom to contact and what to share.

Boilerplate

Documents

Logos and illustrations

Brand guidance

  • Use the supplied logo files at their original proportions. Leave clear space around the logo so that surrounding text, images, and page edges do not crowd it.
  • Choose the dark logo on a light background and the white logo on a dark background. Keep the whole wordmark legible at the size you use.
  • Keep the supplied colors and artwork intact. Avoid recoloring, stretching, rotating, distorting, adding effects, or placing the artwork on a background that obscures it.
  • Use the artwork to identify Doom accurately. Do not present its use as an endorsement, partnership, or insurance-provider relationship.
  • These notes describe how to present the supplied artwork consistently. Font files are not included. The original wordmark is supplied as a PDF; the other artwork is supplied as PNG files.
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Typography

Doom uses the system font stack. No font files are supplied.

-apple-system, BlinkMacSystemFont, "SF Pro Text", "Segoe UI", sans-serif